On the 17th May 1911 in the Old Institute building located on Commercial Street,Star Pictures Mt Gambier opened. Operated by A Rook, the re-modelled interior featured dull red fabric to cover the proscenium and the sides of the screen, which was a white sheet of fabric (‘Star Pictures’ 1911, p. 2) Rook had also installed electric light and there was an orchestra pit with especially chosen lamps for use of the orchestra so as not to distract the audience (IMDB p2) from the movies themselves.
I can’t quite see this giveaway attracting the younger audiences of today, but Star Pictures must have felt that a free ruler for the upcoming school year would be enough to entice them to the pictures (Border Watch 1911, p. 3).
Here is how the building exterior looks today.
References:
‘Free Rules for Children’ The Border Watch, 20 January, 1925, p. 3. Retrieved 15th September, 2019 from Trove
Google Maps https://goo.gl/maps/pMwsCiB2WLQgmzKZ6
‘Star Pictures’ The Border Watch, 17 May 1911, p. 2. Retrieved 15th September, 2019 from Trove
Star Theatre Exterior, viewed 15th September 2019 https://collections.slsa.sa.gov.au/resource/B+15185
Star Theatre Interior c 1920, viewed 15th September 2019https://collections.slsa.sa.gov.au/resource/B+15203
Star Theatre Interior c 1925, viewed 15th Septemberhttps://collections.slsa.sa.gov.au/resource/B+15202
‘Tonight, tonight; Star Pictures’ The Border Watch, advertisement, 17 May 1911, p. 3. Retrieved 15th September, 2019 from Trove.